Smart Business

Chih-Hao Ku (Justin), PhD | Biography
Department of Information Systems

Keywords: Artificial Intelligence; Web Analytics; Visual Analytics

Description

With Artificial Intelligence (AI) and Visual Analytics, companies can:

Discover patterns, relations, and trends in data,
Predict unknown information from known data, and
Understand customer behaviors and their preferences through online textual information and ratings.

Business Applications

AI for Customer Experience: Use AI techniques to better understand customer requirements, preferences, and buying patterns.
Chatbots and Virtual Assistants: Understand human language and produce appropriate responses automatically.
Information Visualization: Provide an effective way to communicate with data and make it easy to comprehend trends, outliers, and patterns in data.

Case Study

Developed Networked Manufacturing Systems

A single source of truth: Bring data resources, e.g., ERP, supply chain, customer service, and social media data together and get your business AI-ready with strategic and holistic thinking.
Quality improvement: Use AI to maintain consistency and quality of products and services and lower down the cost. For instance, real-time social media analysis can detect product and service failures in the early stage.